I was recently inspired by Hawking’s popular theory that the universe is a contained entity and yet has no boundaries...
Jamie Hammond, Head of Analytics & Conversion Optimisation, spoke last week at the Media Marketing Strategies Roundtable event in Farringdon, London.
This week Rob Pierre, Tim Wakeham and I attended Google's latest premium event 'The Future of Big Customer Data' focusing on innovation and trends in big data...
EVP Daniel Wilkinson joins a Google Hangouts discussion on advanced auto-optimisation on the Google Display Network for education marketers.
The AdWords switch from legacy campaigns to enhanced campaigns was one of the biggest changes in the digital marketing arena that we’ve seen in 2013...
It’s not every week that I get an invitation to an overseas Google event, so when I received one for Finance@Google 2013, I was more than happy to jump on a plane to Dublin...
One of the most important elements of successful PPC management is identifying converting raw search terms in your account...
So, what do Google’s latest innovations mean for online marketers? Listen to the latest Jellyfish team debate.
Listen to our PPC experts discussing the latest Google AdWords innovation and its potential impact on PPC campaigns.
The design of an infographic is one of the most important factors, as visually the information needs to be engaging to its target - thus leaving an imprint of the data and brand. But what’s the difference between a good infographic and a bad one?
After 14 years of working with Google - and to celebrate 15 years of their success - we really wanted to do something special for their birthday celebrations. So we asked ourselves one simple question…
Jellyfish was visited by Google user experience researchers Dr Susan Petrick from Google’s Mountain View site and Jan Blom from Google Switzerland.
Straight from the savvy marketer’s mind, here are some ways to make the most of your online consumer experience.
With just one week to go until our flagship 2013 event, Digital Journeys II, here is a quick update on what to expect during the day.
Anyone running a Google AdWords campaign will tell you how important it is to make use of negative keywords to easily weed out unwanted traffic.
We are proud to announce that Jellyfish have achieved Google Analytics Premium Reseller status. This status enables us to sell Google Analytics Premium products and services in the UK.
Yahoo! has signed a non-exclusive, global deal with an unlikely online advertising partner; Google. The partnership was announced by former Google top executive and newly appointed Yahoo! CEO, Marissa Mayer.
It's easy to neglect the finer details when it comes to landing page optimisation. Which means you could be losing out on conversions...
With many companies facing difficult economic conditions in their domestic markets, going global can offer huge opportunities for growth.
The new ClickTale integration with Google Analytics gives to the CRO switched-on decision makers, one more cool tool to work with.
Adding depth and value with SEM and Analytics.
Things to remember when starting a new media campaign.
Any launch or execution that doesn’t stem from a plan is subject to relegation and is likely to be unproductive, no matter how ‘successful’ the results.
It’s that time of the year where the talking heads in the digital world try to predict how the landscape will change in 2013.
McLaren have partnered with Oscar winning studio Framestore
Enhanced site links are awesome but what happens when they disappear?
If you haven’t tried RAIS for the Yahoo/Bing Search Alliance then you could be missing out on an easy CTR bump.
Which system gives you the balance of speed and features?
After months of hard work and some late nights and pizzas, the new Jellyfish website is now live!
It’s recently been announced that a new social measurement section is being added to Google Analytics.