By Charmaine Kelly |
April 11th, 2013 |
Department: PPC
Anyone running a Google AdWords campaign will tell you how important it is to make use of negative keywords to easily weed out unwanted traffic.
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By Mollie Parker |
February 22nd, 2013 |
Department: PPC
Yahoo! has signed a non-exclusive, global deal with an unlikely online advertising partner; Google. The partnership was announced by former Google top executive and newly appointed Yahoo! CEO, Marissa Mayer.
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By Tom An |
January 31st, 2013 |
Department: SEO & Social
Over the past few weeks, several people have shared their opinions about Facebook’s new Graph Search.
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By Daniel Wilkinson |
January 15th, 2013 |
Department: PPC
Should we manage against CPA or switch to a ROAS model?
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By Bianca Best |
November 27th, 2012 |
Department: Account Management
Successful digital marketing within the pharma vertical may at the outset seem an almost insurmountable challenge...
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By Richard Hartley |
September 19th, 2012 |
Department: PPC
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By Daniel Wilkinson |
July 5th, 2012 |
Department: PPC
Enhanced site links are awesome but what happens when they disappear?
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By Richard Hartley |
June 1st, 2012 |
Department: PPC
Google’s new addition to the Adwords interface
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