Want to make social media work for your business? Our social media marketing courses will give you the knowledge and tools you need to maximise your social media efforts.
From the simple basics of Facebook and Twitter through to the more advanced stages of monitoring and insight, we'll show you how social media works, why it's so successful and what you can do to harness it, exploit it - and enjoy it.
Social media can be complex but it is also one of the most exciting, mobile and inclusive areas of digital communications. Our standard and advanced courses have been designed to help you understand the world of social media better and will be led by one of our Social Media team.
Book onto one of our courses today and let us help you realise the enormous potential social media can offer your business. We offer courses in London, Reigate and Brighton or can offer tailored training delivered on-site at your location.
Our Social Media Standard course is ideal if you want to learn how to use social media for business. You may be a professional in a digital, marketing or PR role or currently not doing any social media activity and want to learn best practice.
During the day we'll demystify and deconstruct the world of social media and take a fun, interactive, hands-on approach. We'll explain and introduce the most popular channels such as Facebook, Instagram and Snapchat and give you tips on how to avoid common mistakes.
By the end of the course you'll be equipped with the skills to help you create, implement and analyse social content on all social media channels.
This course seamlessly compliments our Content Marketing course.
This course includes:
What is social media?
Why do people use social media?
The zero moment of truth - ZMOT
Social media theory - the 1:9:90 rule
Social media best practice
Setting your goals and objectives
Define your objectives
The social media lifecycle
Identifying the right platform for you
Getting the information you need
Choosing where to exist online
Overview of the most popular Social Platforms
Using Facebook - Advantages & Disadvantages, creating pages and groups
Reasons for using Twitter - Advantages & Disadvantages
This level has been designed for people already using social media for online marketing, such as managing Facebook pages or Instagram feeds. We'll take an in-depth look into the social media monitoring, engagement and analytics tools and show how to gather valuable insight to feed back into your campaigns.
We'll cover ROI through social media, how to deal with negative mentions, risk management, tracking trends and metrics, social media policies, SEO and much more.
This course will empower you with a broader knowledge and understanding of social media and so help you develop your own advanced strategy and measure the success of your social activity.
This event seamlessly compliments our Google Analytics standard and SEO Advanced course.
This course includes:
Social Media - Platform Overview
Brief overview of the main platforms (Facebook, Twitter, LinkedIn, Instagram & Snapchat)
Building a Social Media Strategy
Define your objectives
Using Google Analytics
Creating a Social Media Strategy
Optimisation, Engagement, Reach & Conversion
Implementation of your social media strategy
Social media strategy checklist
Setting up a crisis response plan
How to deal with negative mentions
Social Media Analytics Tools
Overview of social section within Google Analytics
Other social media analytics platforms
Social Media Engagement Tools
Top tips for using Hootsuite
Social Media Monitoring Tools
Overview of social media monitoring software (Brandwatch)
If it seems that none of our training dates fit in with your busy schedule, then we’re happy to discuss other options based on our Tailored training solutions.
Our Tailored Training courses are offered all over the globe. Whether you're looking to train a group within your business or would prefer it if we travelled to your location - even if this is overseas - we will work with you to establish the right course for you (or work with you to create the course or courses you need, whenever you want them).
We’ve found this solution proves really popular with universities and educational institutions, government and local councils, publishing and financial organisations. But whatever your discipline or sector, Tailored training is a cost-effective way of educating and coaching groups of individuals from your business.
Our Tailored Training courses give you:
The class size you want
The location you want
The course you want
The customised content you want
The dates you want
The duration you want
Payment options: All major credit cards (Online) or invoicing
None of these dates work for you? Or would you prefer an on-site training session? Either way, Jellyfish can help. Our tailored training courses are totally flexible and built around you, from location to number of attendees (we even train one-to-one) to how the course is delivered right through to the specific content. Whatever we can do to help with your session, we will do it.
Some of the brands we've helped
Our latest reviews
Service rating : Jellyfish are very knowledgeable and provide very useful courses Product : The course was excellent and taught me a lot of things I can implement in my day to day tasks.
See comments on Jellyfish's questionnaire I completed at the end of the course
Useful and informative. Really helped inspire me regrading how we can launch ourselves on social media