Hi, I’m Maxine. I’m a PPC Operations Executive based in South Africa.
After studying Public Relations at Varsity Collage, I began my career at South African retailer, MassDiscounters (Game and DionWired) in their Public Relations Department. During this time, I continued to complete a BA Honours Degree in Brand Leadership at Vega and furthermore a short course in e-marketing through correspondence at UCT (Get Smarter).
Following three years practising Public Relations, I changed departments and joined the Digital Marketing team for Game. I provided creative concepts, content writing and advertising direction based on business and marketing objectives.
It’s during this time that I realised my passion for digital marketing and inevitably joined Jellyfish.
When I’m not at Jellyfish, I’m running around the streets of Durban training for my next marathon, cooking up a storm in the kitchen or planning my next adventure.