JUMP Analytics and Reporting
It is impossible to do the JUMP system justice without a full live demonstration; however, just to give a flavour of what the system is capable of, we have outlined some top line features with system screen shots.
- All keywords broken down by performance category
- All campaign metrics by keyword
- 7-day vs. 56-day trend arrows by metric
- 56-day trend graphs for each metric
- Event & change log overlay on trend graphs
- The facility to change keyword bids
- Keyword mining reports (the identification of raw search term used to trigger keywords on broad and phrase match).
- All site and funnel conversion statistics
- Conversion and visitor statistics by keyword
- Instant access to network preview tools by keyword
- Site activity by unique user
- Site path analysis by unique user
- IP address and geographic location by unique user
