SEO Advanced Online Course

This is a fully supported, 6-week online training course delivered by our partners Red & Yellow and offers a deeper exploration into the complex world of SEO.

Course length 6 weeks
Start date 16th Oct 2017
Register by 9th Oct 2017
Moderated course Full course 6 modules
£519 ex VAT

SEO Advanced Online6 modules

This course has been designed for those already engaged with an SEO strategy and have experience in the world of spiders, indexing and link juice.

Powered by the digital experts at Red & Yellow, the SEO Advanced course is highly practical and will allow you to build upon your understanding of search engines so you can immediately apply your learnings and explain the theories underlying them.

You’ll gain advanced skills covering auditing, keyword search, content optimisation, link building and reporting.

What will I learn?
Upon completion of our advanced online course you will gain the skills to:
  • Guide an SEO project from concept to implementation
  • Learn about efficient and cost effective process management
  • Understand how to manage stakeholder expectations
  • Be confident in planning work schedules and managing conflict
  • Understand the challenges and risks involved in undertaking a project
Why should I take this course?
This course has been designed to give you the competitive edge to make you an expert in the strategy of SEO.
Whether you’re experienced in SEO or seeking to further your knowledge and understanding, this course will help boost your skills quickly.
Course Overview
Module 1 – Understanding Search Engines
  • The progressive and evolving world of SEO and how a host of advancements, tweaks and updates impact ranking factors
  • How to effectively future proof your website for the developing SEO field
Module 2 – Advanced Auditing
  • How to effectively plan for and implement an advanced audit of a digital assets
  • How to manage and accurately report on the SEO standing of a website
Module 3 – Advanced Keyword Research
  • How to creatively and effectively research and implement sound keyword research
  • How to showcase your website and its contents to a wider audience, both locally and globally
Module 4 – Advanced Content Optimisation
  • How to research and implement advanced on-page optimisation
  • Best-practice principles for structuring your digital content
Module 5 – Advanced Link Building
  • How to research and implement an advanced link building strategy
  • Advanced tips and strategies for creating unique and effective link bait
Module 6 – Advanced Reporting
  • Best-practice principles for accurately reporting on your advanced SEO efforts
  • How to define reporting frameworks and the creation and prioritisation of SEO actions
Full course 6 weeks £519 ex VAT
Online Learning USPs
Online courses
RED & YELLOW

All of the online courses delivered by our partner Red & Yellow offer part-time flexibility and are fully supported by a course coordinator, so you can focus on what matters – the learning.

Our Online Platform
OUR ONLINE PLATFORM

Access the course content from anywhere in the world and participate in live chat sessions, forums and discussions. All assignments are designed to give you skills that you can immediately apply in the workplace.